Services
SERIOUS provides a full portfolio of integrated creative marketing services for the education sector. We draw on extensive experience in consumer and business-to-business marketing to deliver insightful, creative and response-driven work within deadlines and budgets.
Whether you would like us to consult with you at first, run workshops to engage staff and students or implement a full blown press and online campaign, we are confident that we can offer you the right set of services and experience to deliver on your objectives.
We can help you with:
- Mapping the marketing communications plan
- Identifying strategic and tactical opportunities
- Maximising media spend
- Researching the target audience
- Uncovering valuable insights into their behaviour and ambitions
- Creating advertising, design and direct response solutions online, offline and in rich media
- Creating platforms that will engage and endear prospective students to
enquire - and go - further
Copywriting
In education clear communication is paramount. Strong writing and messaging is at the heart of SERIOUS. Our writers work closely with art directors to create powerful communications that persuade and educate. Copywriting skills include:
- Advertising (press and digital)
- Brochures
- Fact sheets
- Websites
Creative and Studio
The creative department comprises writers, art-directors, digital designers, graphic designers and creative artworkers. They are drawn from major London agencies and are experienced in every form of advertising and marketing. From big ideas in print, digital, animation and video to accurate artworking and print - we can make it happen.
Digital Marketing
SERIOUS has embraced new technologies and new media techniques to offer cutting-edge digital marketing – from broadcast email, web design and banner advertising through to SEO, viral and social marketing, including RSS and Twitter.
One thing we pride ourselves in is minimising technical language to communicate as simply as possible. We believe that even the most complicated of technical issues can be explained in plain English!
Media
We advise clients in many different media arenas, including press and online. We use independent media planners and negotiators to provide unbiased advice, optimised placement and exceptional value for money.
Online tools
We have developed numerous marketing and sales online applications for our clients, including bespoke customer loyalty and prospect conversion software and CRM systems.
For a case study,
click here. For a demonstration, please call 01932 835 850
